Sam Edelman Announces Launch of New Jewelry Collection
NEW YORK–(BUSINESS WIRE[1])–Sam Edelman will extend his eponymous brand’s reach with the launch of a
new jewelry collection this fall. The iconic footwear and accessory
designer has partnered with the Designer Jewelry Division of Almar Sales
for the line, which will debut at major department stores and online
beginning in September 2013.
The Sam Edelman jewelry collection reflects Sam’s pulse on fashion,
offering modern, unique, iconic and edgy designs that make a statement.
The collection, priced from $45-$250, features over 120 styles composed
of necklaces, bracelets, earrings and rings in dark metal and gold tone
finishes. Designed with exclusive cut stones and faceted metal
details, the line offers must-have pieces for every occasion and the
perfect standout accent to both daytime and evening looks.
“As President of the newly formed designer jewelry division of Almar
Sales, Sam Edelman was my first choice to launch this new venture,”
said Mara Perlmutter. “The Sam Edelman brand offers a unique and
understandable global fashion vision and was a natural fit to expand his
classic chic and cutting edge esthetic into an iconic fashion jewelry
collection.”
The debut of the jewelry collection comes following the launch of
successful outerwear and handbag collections in 2012, as well as the
opening of the Sam Edelman flagship store in Soho and a boutique in East
Hampton.
“We’ve experienced a lot of exciting growth over the last 12 months,”
said Edelman. “Now, with the addition of a jewelry line, we can continue
our evolution into a complete lifestyle brand. My ultimate goal is to
see our ‘Sam Girl’ dressed head to toe in our designs. The jewelry
collection is the next natural extension into making that a reality.”
ABOUT SAM EDELMAN
Since its inception in 2004, designer Sam Edelman’s eponymous brand has
quickly emerged as a favorite among celebrities and fashionistas around
the globe. Bringing more than 30 years of experience developing some of
the most successful shoe collections in fashion history, Edelman’s
designs reflect his creative sensibility, delivering footwear that is
eminently fashionable and beautifully constructed at an attainable price
point. 2012 was a banner year for the brand, with the launch of
outerwear and accessories collections, a flagship store opening in Soho,
and a boutique in East Hampton extending the company’s retail reach. It
also marked the debut of Sam Edelman’s juniors’ line Circus by Sam
Edelman, helping Sam Edelman Shoes earn Footwear News’ Brand of the
Year for a second time in the brand’s history. The Sam Edelman brand
is owned by Brown Shoe Company.
ABOUT BROWN SHOE COMPANY
Brown Shoe Company is a $2.6 billion, global footwear company whose
shoes are worn by people of all ages, from all walks of life. Our
products are available virtually everywhere — in the nearly 1,300 Famous
Footwear and Naturalizer retail stores we operate, in hundreds of major
department and specialty stores, on 14 branded ecommerce sites, and on
many additional third-party retail websites. Through our broad range of
products, we serve three key market segments with our Family, Healthy
Living and Contemporary Fashion brands. For style-conscious consumers
who demand up-to-the-second fashion footwear, we offer Via Spiga, Vera
Wang, Vince, Sam Edelman, Franco Sarto, Carlos Santana and Fergie
Footwear brands. These high-quality, beautifully crafted and
authentically designed shoes keeps fashionistas in step with the latest
trends. At Brown Shoe Company, we inspire people to feel good and live
better… feet first!
References
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